
I gotta say, this whole Filter US thing sounds like a clever attempt to tap into people's desire for more mindful consumption

. As someone who's all about reducing their own waste and buying fewer, but better, things

, I think it's a step in the right direction.
But here's the thing: isn't this just another way for corporations to get our attention and try to sell us stuff we don't need?

I mean, think about it - if you're getting weekly tips on how to shop smarter, aren't they just using that as a Trojan horse to get you to buy more... but better quality?

It's like, what's the real goal here?
I'm all for sustainability and minimalism, but we need to be careful not to just trade one set of problems for another. Can The Filter US newsletter really help us make more intentional purchases without just being a marketing ploy?
